Binance sat down with us to talk all things:

Chiliz (CHZ) is the leading sports & entertainment blockchain powering Fan Tokens™, on-chain fan experiences, and the Socios.com platform—now running on the EVM-compatible Chiliz Chain. With 70+ elite clubs and franchises onboard and growing global integrations, Chiliz is shaping the SportFi stack: fan engagement, NFTs, gaming, ticketing, and staking—secured by CHZ.1. Chiliz has been around since 2018, but for someone who just sees “CHZ” on Binance, what is Chiliz in one line?Chiliz is the sports & entertainment blockchain behind Fan Tokens™, enabling millions of fans to connect with elite teams via Socios.com and apps built on Chiliz Chain—powered by the CHZ token.2. When you launched Chiliz, did you expect the world’s biggest clubs to join? How did the vision start?The vision in 2018 was simple: create a digital membership layer for global fandom. That thesis brought 70+ top-tier clubs and franchises—including Barça, PSG, Spurs, Arsenal, Inter, and Manchester City—to Fan Tokens™ (many listed on Binance). We set out to make fans participants, not just spectators.3. Biggest milestones so far—and the “this is working” moment?Launching Socios.com and the first Fan Tokens in 2019 was pivotal, followed by the first million users in 2021. Since then, we’ve enabled €400M+ in revenue for organizations and 200M+ Fan Tokens sold across 160 countries. The public Chiliz Chain (2023) opened the door for third-party builders and governance participants.Our “this is working” moment? 40,000+ real-world Rewards redeemed—VIP access, once-in-a-lifetime match-day roles, and club activations that prove Web3 utility in everyday fandom.4. CHZ has been listed on Binance for years. What changed for your reach and liquidity?Binance support was transformative: early listing boosted liquidity, discovery, and global reach, enabling Launchpools with clubs like PSG and Juventus and accelerating adoption across the broader Chiliz ecosystem.5. CHZ price aside, what will actually drive CHZ utility in 2025 and beyond?We focus on utility, not price commentary. Growth comes from more apps on Chiliz Chain, deeper fan engagement, and new markets. The PSG Stadium hackathon showcased next-gen fan apps; we’re preparing tier-1 Fan Token launches and pushing into the U.S. as frameworks evolve. Utility fuels value over time.6. For a Binance user holding CHZ, what’s the most compelling Fan Token use today?Participation and access. Holders have redeemed tens of thousands of rewards—VIP tickets, on-pitch experiences, match-day roles, and photo ops—plus ongoing digital engagement.Coming soon: Binance Web3 Wallet support for Chiliz Chain, letting Binance users connect to Socios.com, stake CHZ into Chiliz governance, and engage directly on-chain.7. Why build your own chain? What does Chiliz Chain unlock?Chiliz Chain is a purpose-built L1 for sport & entertainment. It’s EVM-compatible, so devs can use familiar tooling, and it connects builders to millions of fans and premium IP. For users, it’s a secure, verticalized ecosystem for Fan Tokens™, NFTs, gaming, ticketing, prediction, and more—where CHZ is the gas for everything.8. Some critics say fan tokens are “just votes.” How are you making them more meaningful?Fan Tokens™ already deliver—over 40,000 real-world rewards to date and growing. The next phase is ecosystem-driven utility: clubs, brands, and developers integrating Fan Tokens in their own apps and experiences. Example: Atlético de Madrid integrated Fan Tokens in their official app. We’re scaling that model globally.9. Regulators compare fan products to betting. How do you keep Fan Tokens compliant and safe?Fan Tokens are utility assets, not gambling products. They don’t involve chance, stakes, or payouts. We’ve proactively engaged regulators, are registered/authorized in multiple jurisdictions, and participate in industry bodies like INATBA, Blockchain for Europe, and CryptoUK. Clear marketing and responsible operations are non-negotiable.10. Chiliz has deep roots in European football. What’s next in Asia, the Middle East, and the U.S.?We’re expanding globally with teams on the ground in Malaysia, Indonesia, South Africa, Brazil, Argentina, Colombia, and Chile.South Korea: partnership with NAVER Pay powering NFT ticketing for 200k+ users; K League is a validator on Chiliz Chain.Japan & U.S.: strong pipelines pending final regulatory clearance. We’re also moving into tech and entertainment verticals—wherever fandom lives.11. Beyond Fan Tokens, will CHZ power payments, NFTs, and gaming on Chiliz Chain?Yes—CHZ is the native gas and foundation for apps on Chiliz Chain. We’re seeing traction in SportFi, gaming, AI-enhanced fan apps, and NFTs (e.g., Aston Villa 150th with 18k+ redemptions, BSC Young Boys player cards, Brazilian Volleyball digital cards). Our Greenhouse program incubates third-party builders to expand CHZ utility.12. AI and gaming are hot in Web3. Are you building there?Yes. We’re incubating AI-powered fan engagement and real-time interaction. The $150k PSG hackathon at Parc des Princes surfaced winners like Matchmind and SOKAI, blending AI + Fan Tokens + live participation. These projects are moving to Chiliz Chain.13. Hardest challenge—getting traditional clubs into Web3 or weathering the bear market?Both mattered. Early on, education and trust brought elite clubs on-chain. The bear market tested resilience: projects without utility faded, while Fan Tokens™ remained relevant because they deliver real, repeatable value to fans.14. I’m a Binance user holding CHZ—what should I do next?Stake CHZ on Chiliz Chain to help secure the network and access competitive APRs (subject to change).Use CHZ on Socios.com to buy Fan Tokens™ and start earning rewards.Watch for new dApps launching on Chiliz Chain (gaming, AI, ticketing, collectibles).When live, connect your Binance Web3 Wallet to Chiliz Chain for direct on-chain actions.15. Finally—Chiliz’s mission in one line?To empower sports fans to actively shape their relationship with the teams they love—through Fan Tokens™, built on Chiliz Chain, transforming fandom into ownership and participation.