🥊 📈 Dana White Says Power Slap Could Rival the UFC in the Global Market 🇺🇸 🌐
The CEO of the UFC, Dana White, stated with conviction that his slap-betting league, Power Slap, has the potential to reach the same commercial size and impact as the UFC, driven by an unprecedented viral phenomenon, according to CNBC.
📊 Key points about growth:
📱 Record social media numbers: White said the brand has the most-watched YouTube Short and the most viewed TikTok post in sports history. Socialpruf data confirms it generated 1.88 billion impressions over the past year and $48 million in earned media value.
🤝 Sponsor frenzy: The executive said Power Slap has signed more sponsor deals in its first two years than the UFC did during its first full decade of existence.
🥊 Comparison with boxing: White added that his other promoter, Zuffa Boxing (which debuted in January), represents a more predictable business in the short term because traditional boxing has been in commercial decline for years, which they plan to capitalize on.
💬 Do you think Power Slap is the future of sports entertainment, or do you believe its success is just a passing social media trend? Share your thoughts below! 👇🔥
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