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Kraken, one of the most well-known crypto exchanges in the world, is taking a huge step: its parent company, Payward, doesn’t want to be just a trading platform, but to become a complete financial infrastructure. Co-CEO Arjun Sethi confirmed that they are unifying trading, payments, asset management, and institutional services under a single system. In other words, they’re aiming to compete directly with the major players in traditional finance—not just with other crypto exchanges. This move reflects a clear industry trend: the biggest players no longer see crypto as a niche, but as the future of the global financial system. It’s worth asking whether this consolidation of services into a few giant platforms will benefit the average user or further concentrate power in the hands of a few.
Continuation of the bearish trend in the 1h structure. Move until TP3: 13.1%. Suggested leverage x3, isolated margin. Move to breakeven when reaching TP1.
Kraken is making a huge shift in its strategy: its parent company, Payward, no longer wants to be seen simply as a cryptocurrency exchange, but as a complete financial infrastructure. According to its co-CEO Arjun Sethi, they are unifying under a single platform trading services, payments, asset management, and institutional solutions. This means Kraken is aiming to go head-to-head with the biggest players in traditional finance, not just with other crypto exchanges. The bet involves billions of dollars and a full identity change for one of the most recognized platforms in the ecosystem. It’s worth asking whether this move toward “financial infrastructure” could redefine how retail investors and institutions interact with the crypto world in the coming years.
Continuation of the bearish trend in the 1h structure. Move up to TP3: 4.8%. Suggested leverage x8, isolated margin. Go to breakeven when reaching TP1.
Continuation of the bearish trend in the 1h structure. Move up to TP3: 14.0%. Suggested leverage x3, isolated margin. Go to breakeven when reaching TP1.
Kraken is making a major shift in its business model: its parent company, Payward, no longer wants to be seen simply as a cryptocurrency exchange. According to co-CEO Arjun Sethi, the company is investing billions of dollars to become a full financial infrastructure, integrating trading, payments, asset management, and institutional services into a single platform. The goal is for everything to run on the same tracks—i.e., a unified ecosystem where different types of users, from retail investors to large funds, operate under one roof. This move is not minor: it reflects a clear industry trend in which the biggest exchanges are looking to compete directly with traditional banks and global fintechs. It’s worth asking whether this consolidation of services in giants like Kraken will ultimately benefit the everyday user—or simply concentrate even more financial power in a few crypto hands.
Continuation of an upward trend in the 1h structure. Move up to TP3: 14.0%. Suggested leverage x3, isolated margin. Move to breakeven when reaching TP1.