#BAT
- **Full Name:** Basic Attention Token
- **Symbol:** BAT
- **Blockchain:** Ethereum (ERC-20)
- **Primary Use:** Rewards users for attention in the **Brave browser ecosystem**
- **Launch Year:** 2017
- **Founder:** Brendan Eich (creator of JavaScript and Firefox)
## 🌟 How BAT Works
1. **Users browse** with Brave and **opt in to privacy-respecting ads**
2. Users **earn BAT tokens** for viewing ads
3. Advertisers pay BAT to reach users
4. Content creators/publishers can **receive BAT tips** from users
**Key point:** BAT creates a **direct incentive loop** — users, creators, and advertisers all benefit.
## 📈 Strengths of BAT
✅ **Real-world utility**: Already functioning in Brave browser (~50–60M active users) ✅ **Privacy-focused**: Users aren’t tracked like traditional ads ✅ **Active adoption**: Many websites, YouTubers, and creators accept BAT tips ✅ **Ethereum token**: Can be used, traded, or held like any ERC-20 crypto
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