AB Kuai Dong
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Yesterday, Twitter held a reception in Tokyo. I looked at the materials they publicly shared. Although there are no data from Chinese-speaking areas, there is data from Japan, which must reflect the current trends on Twitter.
1. Ages 16 - 19 are the most active demographic group, accounting for about 74%. Next is the 20 - 29 age group, at around 70%. Meanwhile, approximately half of those aged 30 – 50 are still using it, which is an exceptionally high coverage rate in social media.
2. Currently, the data growth for young people has approached saturation, but the proportion of middle-aged and older users on Twitter is clearly rising. This is an extremely positive signal for content related to finance, politics, and investment, as this demographic has a high interest in these topics.
3. Although 1 in every 4 Twitter users is a teenager, those in the 30 – 59 age range make up 57% of the main user base.
Then Grok's conclusion is:
1. Young people love using Twitter, but they are not the whole picture.
2. Those aged 30 – 50 are the main force in Twitter's wealth, decision-making, and dissemination.
3. Twitter in Japan is a cross-age platform, not an entertainment platform.
4. This is why finance, cryptocurrency, AI, and political content naturally have a fertile ground on Twitter.
Image source XcorpJP
1. Ages 16 - 19 are the most active demographic group, accounting for about 74%. Next is the 20 - 29 age group, at around 70%. Meanwhile, approximately half of those aged 30 – 50 are still using it, which is an exceptionally high coverage rate in social media.
2. Currently, the data growth for young people has approached saturation, but the proportion of middle-aged and older users on Twitter is clearly rising. This is an extremely positive signal for content related to finance, politics, and investment, as this demographic has a high interest in these topics.
3. Although 1 in every 4 Twitter users is a teenager, those in the 30 – 59 age range make up 57% of the main user base.
Then Grok's conclusion is:
1. Young people love using Twitter, but they are not the whole picture.
2. Those aged 30 – 50 are the main force in Twitter's wealth, decision-making, and dissemination.
3. Twitter in Japan is a cross-age platform, not an entertainment platform.
4. This is why finance, cryptocurrency, AI, and political content naturally have a fertile ground on Twitter.
Image source XcorpJP
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