Binance Square

何一

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三白
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Reflections on Learning from Yijie's Experience1. Came from a poor mountainous area and worked as a supermarket promoter. 2. After graduating from university, I worked as a teacher, but the ceiling was too low, so I changed careers. 3. Admitted to the psychology department of the Chinese Academy of Sciences; the salary for a psychological counselor is too low. 4. Changed careers to become a host and gradually improved. 5. Changed jobs to become Vice President at OKX 6. Changed jobs to become Vice President at a tech company, promoting Yizhibo. 7. Co-founded Binance with CZ 8. Steering Binance I would like to ask Yijie a few questions 1. What was Yijie thinking at that time? What thoughts drove Yijie step by step to move up? It feels like every step would make an ordinary person stop and not move forward anymore. 2. How can an ordinary person with no degree, average abilities, and poor information sensitivity find their alpha? It's basically impossible to get a job at a big company, and my research and investment skills are also quite average. How can I break through?

Reflections on Learning from Yijie's Experience

1. Came from a poor mountainous area and worked as a supermarket promoter.
2. After graduating from university, I worked as a teacher, but the ceiling was too low, so I changed careers.
3. Admitted to the psychology department of the Chinese Academy of Sciences; the salary for a psychological counselor is too low.
4. Changed careers to become a host and gradually improved.
5. Changed jobs to become Vice President at OKX
6. Changed jobs to become Vice President at a tech company, promoting Yizhibo.
7. Co-founded Binance with CZ
8. Steering Binance
I would like to ask Yijie a few questions
1. What was Yijie thinking at that time? What thoughts drove Yijie step by step to move up? It feels like every step would make an ordinary person stop and not move forward anymore.
2. How can an ordinary person with no degree, average abilities, and poor information sensitivity find their alpha? It's basically impossible to get a job at a big company, and my research and investment skills are also quite average. How can I break through?
看不懂的二饼:
可以!牛!挣了两万油
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ETHUSDT
Opening Long
Unrealized PNL
+1140.00%
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🍳 Latest statement from He Yi: Binance Alpha is the 'egg' of our era! $BNB $ETH $ZEC [小奶🐶社区p.u p.p.i.e.s进来聊聊](https://app.binance.com/uni-qr/cspa/34183938762841?r=MM8TVCVC&l=zh-CN&uc=app_square_share_link&us=copylink) Every era has its benefits. In the past, supermarkets gave out eggs and toilet paper; now it's the Crypto era—Binance Alpha is our 'era egg'! Sister Yi made it clear: The core of Alpha is not charity, but prioritizing opportunities and resources for those willing to help others and contribute to the community, and then sharing growth returns together. This is not just a benefit, but the spirit of co-creation and mutual benefit in Web3. The crypto world is never short of opportunities; what it lacks is continuous empowerment for ordinary people. Alpha is like a ticket that allows early participants and community contributors to access potential projects and advantageous resources earlier, enabling them to achieve industry Alpha together. 🔥 If you also believe that 'helping others is helping oneself' and have long-term confidence in the Binance ecosystem, then Alpha may be the 'era Easter egg' you can't miss in 2025. Let's all gather eggs and co-create the next bull market. #BinanceAlpha #何一 #牛市布局 #社区共建安全生态
🍳 Latest statement from He Yi: Binance Alpha is the 'egg' of our era! $BNB $ETH $ZEC 小奶🐶社区p.u p.p.i.e.s进来聊聊

Every era has its benefits. In the past, supermarkets gave out eggs and toilet paper; now it's the Crypto era—Binance Alpha is our 'era egg'!

Sister Yi made it clear: The core of Alpha is not charity, but prioritizing opportunities and resources for those willing to help others and contribute to the community, and then sharing growth returns together. This is not just a benefit, but the spirit of co-creation and mutual benefit in Web3.

The crypto world is never short of opportunities; what it lacks is continuous empowerment for ordinary people. Alpha is like a ticket that allows early participants and community contributors to access potential projects and advantageous resources earlier, enabling them to achieve industry Alpha together.

🔥 If you also believe that 'helping others is helping oneself' and have long-term confidence in the Binance ecosystem, then Alpha may be the 'era Easter egg' you can't miss in 2025.

Let's all gather eggs and co-create the next bull market.

#BinanceAlpha #何一 #牛市布局 #社区共建安全生态
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The Era Dividend View: He Yi's Alpha aims to share returns with contributors, achieving resource inclusivity Metaphor: He Yi compares Binance Alpha to the “eggs and toilet paper” distributed during supermarket promotions. She pointed out that each era has a specific way of receiving dividends, while Alpha is the profit distribution mechanism designed by Binance for users in the current era. Back to the original intention: The core logic of Alpha is not merely welfare, but **“altruism”**. Binance hopes to prioritize more opportunities, information, and resources for those active users in the community who are willing to help others and promote ecological growth. XXYY.cc Observation: The success of Alpha in 2025 marks Binance's transformation from a “trading platform” to a “traffic and opportunity distribution center.” Through this “egg distribution” low-threshold strategy, Binance successfully completed a highly sticky community moat reinforcement before the tightening of global regulations in 2026. #何一 #BinanceAlpha #币安动态 #时代红利 #社区建设
The Era Dividend View: He Yi's Alpha aims to share returns with contributors, achieving resource inclusivity

Metaphor: He Yi compares Binance Alpha to the “eggs and toilet paper” distributed during supermarket promotions. She pointed out that each era has a specific way of receiving dividends, while Alpha is the profit distribution mechanism designed by Binance for users in the current era.

Back to the original intention: The core logic of Alpha is not merely welfare, but **“altruism”**. Binance hopes to prioritize more opportunities, information, and resources for those active users in the community who are willing to help others and promote ecological growth.

XXYY.cc Observation: The success of Alpha in 2025 marks Binance's transformation from a “trading platform” to a “traffic and opportunity distribution center.” Through this “egg distribution” low-threshold strategy, Binance successfully completed a highly sticky community moat reinforcement before the tightening of global regulations in 2026.

#何一 #BinanceAlpha #币安动态 #时代红利 #社区建设
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The entire conversation was high-energy, her remarks were clear and incisive—"This is only the second step of a long march of ten thousand miles," "Learn to surf 5G, and never let yourself become outdated," "Every generation has its own rules for success; this year's rules for success do not include gray hair!" The countdown to 2025 has already begun. This year we witnessed peaks and experienced valleys. I chose to launch the third issue of "Encrypted Communication" at this time precisely because this conversation with He Yi has provided clear answers to my confusion and insights throughout the year! Eight years of steadfast commitment, being a dedicated builder, constantly answering questions and submitting papers—that's the hard truth for surviving in the crypto space for the long term! No one can accurately predict the future of the crypto industry. 2026 may be a calm year, or it could be the starting point of a new cycle! But I firmly believe that in this arena, there is vast potential and great opportunities! 2026 is just around the corner, brothers, are you all ready to embrace new challenges? #何一
The entire conversation was high-energy, her remarks were clear and incisive—"This is only the second step of a long march of ten thousand miles," "Learn to surf 5G, and never let yourself become outdated," "Every generation has its own rules for success; this year's rules for success do not include gray hair!"

The countdown to 2025 has already begun. This year we witnessed peaks and experienced valleys. I chose to launch the third issue of "Encrypted Communication" at this time precisely because this conversation with He Yi has provided clear answers to my confusion and insights throughout the year!

Eight years of steadfast commitment, being a dedicated builder, constantly answering questions and submitting papers—that's the hard truth for surviving in the crypto space for the long term!

No one can accurately predict the future of the crypto industry. 2026 may be a calm year, or it could be the starting point of a new cycle! But I firmly believe that in this arena, there is vast potential and great opportunities!

2026 is just around the corner, brothers, are you all ready to embrace new challenges? #何一
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Yi He
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Thank you for the interview, Link🙏
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Cryptocurrency Legends Volume II He Yi — From a Mountain Village Girl to the Leader of a Cryptocurrency Empire At the peak of the cryptocurrency wave, He Yi's name is a badge of resilience. This girl, who emerged from a mountain village in Sichuan under a kerosene lamp, transformed from a host to a co-founder and core leader of Binance, crowned as the 'most influential woman in the cryptocurrency world', living as a passionate testament to those who refuse to be ordinary. 1. Tempering from a humble background: The blade that cuts through dire situations In 1986, He Yi from a mountain village in Nanchong, Sichuan, spent her childhood surrounded by the dim light of kerosene lamps and the muddy path of fetching water. At 16, she moved south to Shenzhen, making a living through supermarket promotions, early on realizing that 'what you earn through hard work is what counts.' Transitioning to a television host, she developed insight and expressiveness. In 2013, she targeted the Bitcoin boom, bravely venturing into a male-dominated cryptocurrency space without a financial background, prying open the first door.

Cryptocurrency Legends Volume II He Yi — From a Mountain Village Girl to the Leader of a Cryptocurrency Empire

At the peak of the cryptocurrency wave, He Yi's name is a badge of resilience. This girl, who emerged from a mountain village in Sichuan under a kerosene lamp, transformed from a host to a co-founder and core leader of Binance, crowned as the 'most influential woman in the cryptocurrency world', living as a passionate testament to those who refuse to be ordinary.

1. Tempering from a humble background: The blade that cuts through dire situations

In 1986, He Yi from a mountain village in Nanchong, Sichuan, spent her childhood surrounded by the dim light of kerosene lamps and the muddy path of fetching water. At 16, she moved south to Shenzhen, making a living through supermarket promotions, early on realizing that 'what you earn through hard work is what counts.' Transitioning to a television host, she developed insight and expressiveness. In 2013, she targeted the Bitcoin boom, bravely venturing into a male-dominated cryptocurrency space without a financial background, prying open the first door.
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What worries could she have in her circle! #何一
What worries could she have in her circle! #何一
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#Fist Consensus is about the turnover, transferring the chips to the hands of those who can truly hold them, rather than worrying about others selling. Fist and 0SK have no static or dynamic bubbles. Now is the stage of filtering the true consensus builders. All currencies are the same, the key consensus individuals are different, the holders are different, and thus the results and prices will definitely be different. The greater the fluctuation of OSK, The more FIST is destroyed! The more FIST is destroyed, the more valuable it becomes! The greater the storm, the more expensive the fish! Perfume is very expensive, 99% is water, the difference lies in that 1%. Today, Fist and 0SK are doing that different 1%! Welcome to join us in building, sharing, and winning together! #CZ #何一
#Fist Consensus is about the turnover, transferring the chips to the hands of those who can truly hold them, rather than worrying about others selling. Fist and 0SK have no static or dynamic bubbles. Now is the stage of filtering the true consensus builders.
All currencies are the same, the key consensus individuals are different, the holders are different, and thus the results and prices will definitely be different.
The greater the fluctuation of OSK,
The more FIST is destroyed!
The more FIST is destroyed, the more valuable it becomes!
The greater the storm, the more expensive the fish!
Perfume is very expensive, 99% is water, the difference lies in that 1%.
Today, Fist and 0SK are doing that different 1%!
Welcome to join us in building, sharing, and winning together!
#CZ #何一
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The Comeback Life of Sister Yi, a Sales Genius with Insight into Human Nature After watching Sister Yi's past, it's simply inspirational!! "Seven Laws: Ode to Sister Yi" In her early years, she dazzled on screen with eloquence, a psychological consultant awakening the spirit. Casting aside the halo of a top model, she tailors her destiny amidst the storms of currency. Suddenly transforming into a golden roc soaring through the cosmos, she ultimately shakes the thunder alongside giants. Who can bear the banner among women? Sister Yi stands proudly on the high platform.
The Comeback Life of Sister Yi, a Sales Genius with Insight into Human Nature
After watching Sister Yi's past, it's simply inspirational!!
"Seven Laws: Ode to Sister Yi"
In her early years, she dazzled on screen with eloquence, a psychological consultant awakening the spirit.
Casting aside the halo of a top model, she tailors her destiny amidst the storms of currency.
Suddenly transforming into a golden roc soaring through the cosmos, she ultimately shakes the thunder alongside giants.
Who can bear the banner among women? Sister Yi stands proudly on the high platform.
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认知社
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A few innovative suggestions to Binance co-founder He Yi on the altcoin liquidity crisis
As an old user of Binance since 2017, I have some immature suggestions for Ms. He Yi!
As a mature user, I dare not imagine that Binance controls the rise and fall of altcoins and does not list new coins at all. This is not in the interests of the exchange and does not conform to business logic!
Suggestion 1: Binance will set up a low-circulation sector and a 26-year unlocking sector; Binance does not control the rise and fall but can control the flow of the exchange and the risk reminders of users;
Similar to the Innovation Zone, additional risk reminders for low circulation rates of copycats, while increasing the unlocking time and schedule for each coin;
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He Yi recounts the '1011' darkest 72 hours: Waking up every day feels like the sky is falling again, yet she has become the toughest female warrior in the crypto world** On December 3, Binance's Chinese meeting. For the first time, He Yi used the phrase 'darkest moment' to describe the terrifying night of October 11, 2025, when 1.6 million people across the internet were liquidated, and $19.3 billion turned to dust. 'I only slept 2-3 hours a day, and every time I opened my eyes, there was a new disaster: The K-line was criticized and modified, customer service was bombarded, WBETH decoupled to $430, USDe dropped to 0.65... It felt like the sky didn't just fall once, it fell again every day when I woke up.' At that time, she was on vacation with her child, but her phone rang like thunder, nonstop. At that moment, she truly understood what it meant to be the 'chief customer service officer.' But she didn't break down. She and her team worked non-stop for 72 hours, freezing abnormal accounts, recovering as much money as possible, issuing transparent reports, urgently launching Binance Alpha, and extinguishing all the fires they could. Then she took the stage and smiled at everyone, saying: 'Not making money is a cognitive problem; When faced with difficulties, it’s just that we haven't found the optimal solution yet. Once the solution appears, the sky will brighten.' A girl who came out of a rural area in Sichuan, once a host on a travel TV station, served as the youngest vice president at OKCoin, worked with CZ for 5 months to make Binance the number one globally, the day CZ went to jail, she took over and stabilized 200 million users, on '1011', she pulled Binance back from the edge of the cliff. Now, she has officially become the co-CEO of Binance. Some say she is the number one woman in the crypto world, I say she is the toughest female warrior in the crypto world. All along this journey, she has never been truly defeated, because she knows better than anyone: In the world of crypto, when the sky falls, you hold it up, if you can't hold it, you first prop up someone else's sky, and then re-weld your own sky. Salute to He Yi, and also salute to everyone who chooses to find solutions in the darkest moments. Before dawn, the darkest hour often stands the toughest person.$BNB #何一 #1011 #币安 {spot}(BNBUSDT) $币安人生 $客服小何 {alpha}(560x3ac8e2c113d5d7824ac6ebe82a3c60b1b9d64444) {future}(币安人生USDT)
He Yi recounts the '1011' darkest 72 hours: Waking up every day feels like the sky is falling again, yet she has become the toughest female warrior in the crypto world**

On December 3, Binance's Chinese meeting.

For the first time, He Yi used the phrase 'darkest moment' to describe the terrifying night of October 11, 2025, when 1.6 million people across the internet were liquidated, and $19.3 billion turned to dust.

'I only slept 2-3 hours a day, and every time I opened my eyes, there was a new disaster:
The K-line was criticized and modified, customer service was bombarded, WBETH decoupled to $430, USDe dropped to 0.65...
It felt like the sky didn't just fall once, it fell again every day when I woke up.'

At that time, she was on vacation with her child, but her phone rang like thunder, nonstop.
At that moment, she truly understood what it meant to be the 'chief customer service officer.'

But she didn't break down.

She and her team worked non-stop for 72 hours, freezing abnormal accounts, recovering as much money as possible, issuing transparent reports, urgently launching Binance Alpha, and extinguishing all the fires they could.

Then she took the stage and smiled at everyone, saying:

'Not making money is a cognitive problem;
When faced with difficulties, it’s just that we haven't found the optimal solution yet.
Once the solution appears, the sky will brighten.'

A girl who came out of a rural area in Sichuan,
once a host on a travel TV station,
served as the youngest vice president at OKCoin,
worked with CZ for 5 months to make Binance the number one globally,
the day CZ went to jail, she took over and stabilized 200 million users,
on '1011', she pulled Binance back from the edge of the cliff.

Now, she has officially become the co-CEO of Binance.

Some say she is the number one woman in the crypto world,
I say she is the toughest female warrior in the crypto world.

All along this journey, she has never been truly defeated,
because she knows better than anyone:
In the world of crypto,
when the sky falls, you hold it up,
if you can't hold it, you first prop up someone else's sky,
and then re-weld your own sky.

Salute to He Yi,
and also salute to everyone who chooses to find solutions in the darkest moments.

Before dawn, the darkest hour often stands the toughest person.$BNB

#何一 #1011 #币安
$币安人生 $客服小何
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Many people don't know that the initial 'human touch' in the crypto world actually originated from He Yi. She is the earliest soul window of Binance — able to talk about products, emotions, and also the human heart. During those wild days of the exchange, she wasn't an 'executive'; she was a comrade. From host, entrepreneur, to CMO, education promoter, and now the female leader of Binance. She is no longer just the He Yi who tells jokes, but the person who can stabilize emotions during regulatory storms. The more intense the industry gets, the more precious He Yi becomes: She represents the last piece of human sentiment in the Web3 world. Always respect the person who can still speak human language at the center of the storm. @heyibinance this round, steady. #Binance #Web3Women #何一
Many people don't know that the initial 'human touch' in the crypto world actually originated from He Yi.

She is the earliest soul window of Binance —

able to talk about products, emotions, and also the human heart.

During those wild days of the exchange, she wasn't an 'executive'; she was a comrade.

From host, entrepreneur, to CMO, education promoter, and now the female leader of Binance.

She is no longer just the He Yi who tells jokes, but the person who can stabilize emotions during regulatory storms.

The more intense the industry gets, the more precious He Yi becomes:

She represents the last piece of human sentiment in the Web3 world.

Always respect the person who can still speak human language at the center of the storm.

@heyibinance this round, steady.

#Binance #Web3Women #何一
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